LEARN HOW TO:

• Guide the retailer to drive sales with your brand
• Differentiate your brand as a category leader
• Identify incremental merchandising and promotional opportunities
• Attract new shoppers and make it easier for your loyal shoppers to find your products
• Avoid being an ATM machine to retailers, brokers, distributors and agencies
• Gain essential merchandising skills
• Develop a simple easy to follow strategy to ensure that your products are found on store shelves
• Control your destiny by guiding retailers to optimize your product merchandising to drive shoppers into their stores
• Save valuable time and money
• Become a value-added resource to your retailer partners
• Gain a significant competitive advantage