Important: Brand Secrets and Strategies has been rebranded to Retail Solved. Please swap all BrandSecretsandStrategies.com URL’s with RetailSolved.com. This is now the Bulletproof Your Brand podcast. Thank you for listening!

No two retailers are the same. They deserve to be respected and valued. Their success is your success. Personalizing your relationship will pay huge dividends and give you the edge you deserve. Savvy retailers may reward you with incremental opportunities

Welcome to Day 19: How To Become An Expert In Your Retail Partner

The Retail solved Blueprint to teach you everything you need to know to confidently grow and scale your brand, build a connected community of loyal evangelists, and multiply your brands impact, sales, and profits.

If we are meeting for the first time, my name is Dan Lohman. I’ve had the privilege of mentoring and working with hundreds of brands from pre-revenue to multi billion dollars in sales. This a culmination of the best strategies that are working today. I’ve spent years testing and perfecting them to save you valuable time and money while giving you the edge you deserve.

If you haven’t done so yet, download the free 30 Days To Prosperity Workbook at RetailSolved.com/30DayWorkbook to help you get the most out of this brand-building series. Go back and listen to all of the episodes in this masterclass to that you don’t miss a thing. The strategies build upon each other in the order of the series. Please share these and help me raise the bar in natural.

I want to take a moment to recap the last episode - How To Make And Sell Products Your Customers Want To Buy

Topic: How To Become An Expert In Your Retail Partner
Traditional retail strategy - one bad apple spoils the bunch. - story about my experience - the demands brands made
Retailers want to be respected and valued. Most brands treat retailers as a means to an end. Instead, focus on how you can help them achieve their goals save retailers might even reward you with incremental opportunities not available to other brands - I’ve shared several of my experiences on the podcast and throughout the 30 days to prosperity challenge
Another huge win from this strategy is that retailers used me to validate recommendations made by other brands. What that means. Examples, and the results
So how do you do this? By providing yourself. Next, my becoming an expert on your retailer partner - the focus of the show.
Account penetration - included in turnkey course. Why it matters

For additional inspiration listen to podcast episodes:
SECRETS 99 Bob Burke With Natural Products Consulting, The Most Important Sales Management Success Strategies

SECRETS 62 Todd Kluger With Lundberg Family Farms, Proven Strategies To Level The Playing Field & Win At Retail

SECRETS 119 Tim Forrest With Tim Forrest Consulting, WHY MOST BRANDS FAIL - THE ROADMAP TO SALES SUCCESS

SECRETS 123 Andrew Therrien With Big Orange Productions, Essential In-Store Marketing Strategies That Put Customers First & Grow Sales

Tip of the day: No two retailers are the same. They deserve to be respected and valued. Their success is your success. Personalizing your relationship will pay huge dividends and give you the edge you deserve.

I’ve recorded the video which has illustrations and additional information I can’t share on an audio podcast. You can watch the accompanying video on on the podcast webpage and you can get there by going to RetailSolved.com/Session245. In tomorrows show we’ll talk about Knowledge Is Power, How To Win At Retail.

This episode will build on today’s conversation. Thanks for listening and I look forward to seeing you in the next show. Welcome to Day 19: How To Become An Expert In Your Retail Partner

The Retail solved Blueprint to teach you everything you need to know to confidently grow and scale your brand, build a connected community of loyal evangelists, and multiply your brands impact, sales, and profits.

If we are meeting for the first time, my name is Dan Lohman. I’ve had the privilege of mentoring and working with hundreds of brands from pre-revenue to multi billion dollars in sales. This a culmination of the best strategies that are working today. I’ve spent years testing and perfecting them to save you valuable time and money while giving you the edge you deserve.

If you haven’t done so yet, download the free 30 Days To Prosperity Workbook at RetailSolved.com/30DayWorkbook to help you get the most out of this brand-building series. Go back and listen to all of the episodes in this masterclass to that you don’t miss a thing. The strategies build upon each other in the order of the series. Please share these and help me raise the bar in natural.

I want to take a moment to recap the last episode - How To Make And Sell Products Your Customers Want To Buy

Topic: How To Become An Expert In Your Retail Partner
Traditional retail strategy - one bad apple spoils the bunch. - story about my experience - the demands brands made
Retailers want to be respected and valued. Most brands treat retailers as a means to an end. Instead, focus on how you can help them achieve their goals save retailers might even reward you with incremental opportunities not available to other brands - I’ve shared several of my experiences on the podcast and throughout the 30 days to prosperity challenge
Another huge win from this strategy is that retailers used me to validate recommendations made by other brands. What that means. Examples, and the results
So how do you do this? By providing yourself. Next, my becoming an expert on your retailer partner - the focus of the show.
Account penetration - included in turnkey course. Why it matters

For additional inspiration listen to podcast episodes:
SECRETS 99 Bob Burke With Natural Products Consulting, The Most Important Sales Management Success Strategies

SECRETS 62 Todd Kluger With Lundberg Family Farms, Proven Strategies To Level The Playing Field & Win At Retail

SECRETS 119 Tim Forrest With Tim Forrest Consulting, WHY MOST BRANDS FAIL - THE ROADMAP TO SALES SUCCESS

SECRETS 123 Andrew Therrien With Big Orange Productions, Essential In-Store Marketing Strategies That Put Customers First & Grow Sales

Tip of the day: No two retailers are the same. They deserve to be respected and valued. Their success is your success. Personalizing your relationship will pay huge dividends and give you the edge you deserve.

I’ve recorded the video which has illustrations and additional information I can’t share on an audio podcast. You can watch the accompanying video on on the podcast webpage and you can get there by going to RetailSolved.com/Session245. In tomorrows show we’ll talk about Knowledge Is Power, How To Win At Retail.

This episode will build on today’s conversation. Thanks for listening and I look forward to seeing you in the next show.