SECRETS 181 Creative Solutions That Make Organic Shelf Stable, Greg & Richard Newman & Tom Valenzuela With Oregon DryTech & Desert Lakes Technologies
We’ve been told that we are what we eat but even heathy food on store shelves is less nutritious than fresh just picked on the farm produce. What if there were a way to offer fresh quality that was shelf stable. Would you be interested? Now you can! [...]
SECRETS 171 How Your Compostable Packaging Strategy Can Increase Sales And Profits, Dan Lohman With Brand Secrets And Strategies
Packaging is required to sell your brand. Wouldn’t it be great if your packaging could work as hard as you to increase sales and profits? Creative strategies that any brand can leverage to connect more with shoppers that retailers will love! Download the show notes below [...]
SECRETS 170 The Inconvenient Truth About Single Use Packaging, Kelly Williams With NatureFlex
Sadly, most single use packaging ends up in a landfill and survives there for generations. This is a key pain point for brands. There is an alternative - this episode. Progressive brands need to take the lead to eliminate confusion and educate shoppers Download the show notes below [...]
SECRETS 168 Jon Springer With Winsight, Industry Insights Into Key Trends And Growth Drivers
Knowing is power. It’s easier and more effective to be proactive than reactive. Insight into industry and market trends can give brands and retailers a significant competitive advantage. Leverage experts who provide a clear view into what to focus on Click here to learn more about Winsight [...]
Brand Health Begins With Your Wellness Elevated
Growing a brand is difficult and it can take a lot out of you. You feel like you need to be everywhere at once and that you need to handle everything yourself when you’re first starting out. The constant deluge of distractions fights for your attention and can derail you. This is a key [...]
SECRETS 133 Brand Health Begins With Your Wellness Elevated With Whitney Lauritsen (Eco-Vegan Gal) And Jason Wrobel From Wellevatr
Growing a brand is difficult and it can take a lot out of you. The constant deluge of distractions fights for your attention and can derail you. Your brand's success is a reflection of your overall health - to maximize distribution, sales, and profits. Today's story is about you. Today's [...]
SECRETS 119 Tim Forrest With Tim Forrest Consulting, WHY MOST BRANDS FAIL – THE ROADMAP TO SALES SUCCESS
Nothing is more important to the success of any brand than the customers who buy your products. They can’t buy your products if they cant find them. Having a solid selling strategy is not enough - you need to follow through to ensure sales success. Have you ever played a sport, [...]
The secret behind top selling brands – the power of purpose
Promotions are necessary to build your brand but few result in any measurable longterm sales gains. The power of purpose needs to be included in all of your brand building strategies and especially in your promotional campaigns. Most brands use the tired “strategy” rinse and repeat – which is not a strategy. You’ve worked [...]
Rich attribution – the real power behind the data
The real value in any data is its accuracy. One of the biggest challenges syndicated data providers have is in keeping up with all the new item introductions in addition to any item changes manufacturers make. I spent a good part of my career while working for some of the largest CPG companies in [...]