Blog2025-10-14T11:20:12-06:00

What You Need To Know

1305, 2020

How To Get Your Brand Discovered By Retailers And Get It Onto Their Shelves

By |May 13th, 2020|Categories: Sales Funnel Magnification, Video, Webinar|Tags: |Comments Off on How To Get Your Brand Discovered By Retailers And Get It Onto Their Shelves

Learn how to get your brand discovered by retailers and successfully onto their shelves with expert strategies and insights. ECRM facilitates connections between retailers and suppliers through category-specific programs, both in-person and virtual. RangeMe, [...]

1205, 2020

How To Get Your Brand Discovered By Retailers Easily, Sarah Davidson, Joseph Tarnowski, Brandon Leong with ECRM & RangeMe

By |May 12th, 2020|Categories: Podcast, Sales Funnel Magnification, Video|Tags: , |Comments Off on How To Get Your Brand Discovered By Retailers Easily, Sarah Davidson, Joseph Tarnowski, Brandon Leong with ECRM & RangeMe

Learn how to get your brand discovered by retailers and successfully onto their shelves with expert strategies and insights. ECRM facilitates connections between retailers and suppliers through category-specific programs, both in-person and virtual. RangeMe, [...]

1005, 2020

Strategies To Help Natural Brands Grow And Scale Globally

By |May 10th, 2020|Categories: Distribution Expansion, Video, Webinar|Tags: |Comments Off on Strategies To Help Natural Brands Grow And Scale Globally

Unlock growth with proven strategies from around the globe Discover how making it easier to scale can benefit your brand. The retail landscape in the UK and US presents distinct challenges for brands. Successful [...]

405, 2020

Brand-Building Strategies For Natural Food Brand Growth, Jeffrey Hayzlett with C-Suite

By |May 4th, 2020|Categories: Podcast, Sales Funnel Magnification, Video|Tags: , |Comments Off on Brand-Building Strategies For Natural Food Brand Growth, Jeffrey Hayzlett with C-Suite

Unlock the potential of your natural food brand with tailored brand-building strategies to connect with shoppers and build loyalty. Jeffrey Hayzlett, a seasoned CPG executive with a background in marketing [...]

405, 2020

Trade Marketing Goal Setting to Achieve Targets

By |May 4th, 2020|Categories: Podcast, Trade Marketing ROI Increase, Video|Tags: , |Comments Off on Trade Marketing Goal Setting to Achieve Targets

Learn effective Trade Marketing Goal Setting strategies to hit your targets and avoid costly mistakes in sales predictions. Effective goal setting is crucial for trade marketing success. Goals should be SMART, proactive, and aligned [...]

2804, 2020

What Role Should Trade Marketing Play In Your Growth Strategy?

By |April 28th, 2020|Categories: Podcast, Trade Marketing ROI Increase, Video|Tags: , |Comments Off on What Role Should Trade Marketing Play In Your Growth Strategy?

Unlock growth potential with trade marketing. Discover what role trade marketing should play in your growth strategy for success.Trade marketing is crucial for brand growth, driving sales and customer reach. However, 70-90% of trade [...]

2704, 2020

Tofurky The Hottest Food Trend in Plant Based Products, Seth Tibbott with Tofurky

By |April 27th, 2020|Categories: Category Leadership, Podcast, Video|Tags: , |Comments Off on Tofurky The Hottest Food Trend in Plant Based Products, Seth Tibbott with Tofurky

Tofurky is leading the plant-based revolution Discover how this brand shaped the hottest food trend in sustainable eating. Seth Isaacson, founder of Tofurky, recounts the company’s journey from a small, self-funded business to a [...]

2104, 2020

Top 5 Strategies To Dramatically Reduce Deductions And Save Money

By |April 21st, 2020|Categories: Trade Marketing ROI Increase, Webinar|Tags: |Comments Off on Top 5 Strategies To Dramatically Reduce Deductions And Save Money

Learn how to save money with 5 top strategies to dramatically reduce deductions that drain your business finances. This webinar series focuses on reducing deductions and improving trade marketing ROI for brands. It covers [...]

2104, 2020

5 Top Strategies To Save Money And Boost Profits

By |April 21st, 2020|Categories: Podcast, Trade Marketing ROI Increase|Tags: , |Comments Off on 5 Top Strategies To Save Money And Boost Profits

Learn how to save money with 5 top strategies to dramatically reduce deductions that drain your business finances. This webinar series focuses on reducing deductions and improving trade marketing ROI for brands. It covers [...]

1404, 2020

Future Proof Your Store Sales by Adapting These Strategies

By |April 14th, 2020|Categories: Category Leadership, Podcast|Tags: , |Comments Off on Future Proof Your Store Sales by Adapting These Strategies

Learn how to future proof your store sales by adapting to changing shopper behaviors and prioritizing healthy products. Retailers need to change their approach, moving away from traditional category management and cookie-cutter strategies in [...]

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Promotion Efficiency Calculator - How effective is your trade spending?

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What could you do with the additional $$,$$$?

Now, let’s give you the tools and resources to make this a reality!


Promotion Analysis Tool Lite (Trade Promotion ROI Calculator)

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* Save each scenario to compare pre-event to actual event performance. Run as many different scenarios as you want. The goal is to reduce costs and maximize longterm sales. Look for opportunities to improve promotion performance. Refresh the screen to create another scenario. Make sure to respond immediately to my email confirmation (if you don't see it, double check your junk or spam folder). Privacy Policy: We hate spam & promise to never share your email.
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