Learn effective strategies to increase Market Basket Size and maximize the value of each customer visit to your store. Market basket size, the total value of a shopper’s purchases, is a crucial metric for brands. Natural brands, particularly organic ones, drive sustainable sales across categories and channels. By understanding share of wallet and market [...]
Unlock future success by understanding the importance of knowing your numbers for brand growth and retail competition. The mini-course, “Mining the Data Maze,” teaches brands how to create innovative reports that provide actionable insights beyond the canned top-line reports used by others. Personalized analysis featuring your unique shoppers needs, will give you the edge [...]
Unlock the Blueprint for Category Growth with effective merchandising strategies to enhance shopper experience and boost sales. Brands should provide planograms and data-backed insights to retailers for optimal product placement. A holistic approach to space management prioritizes the unique consumer and considers retailer goals and consumer shopping habits. [...]
Unlock your potential with Sales Management Success Strategies. Learn how expert guidance can drive your brand's growth. Bob Burke, a natural products consultant, shares his journey from Stonyfield Farm to founding Natural Products Consulting. He emphasizes the importance of a direct sales force, brand-retailer relationships, and his field manual, a [...]
Uncover best practices to build legacy brands through insights gained from mainstream CPG experiences and team training. Scott, co-founder of Rhythm Superfoods and the founder of Stubbs, discusses his journey from mainstream CPG to building two iconic brands. He highlights the challenges of obtaining organic certification, supply chain issues, and [...]
Independent retailers, and especially those in the natural space, are the lifeblood of the communities they serve. They typically have a strong commitment to the community, sustainability, local schools and causes, and educating their loyal customers about brands specifically designed to meet their needs. Independent natural retailers fill a void that larger retailers can’t [...]
Natural products are growing sales across every channel and every category. At the heart of all things natural is the natural retailer. Natural retailers are the launch pad for the most disruptive brands and emerging trends and concepts. This is where the real innovation first appears. There is no dispute that natural retailers “do [...]
Natural, Organic and Specialty/Gourmet Foods suppliers will present new programs to retailers across all retail channels and foodservice buyers from Retail, Restaurants, Hotels, and Food Service Outlets Category Management Solutions' Dan Lohman on the Importance of Retailer-Supplier Collaboration Supplier Showcase: Category Management Solutions (Daniel Lohman, CPSA) The Importance [...]
