20 09, 2021

Leverage Local Resources To Get A Competitive Edge

By |2025-09-03T13:22:09-06:00September 20th, 2021|Resource Integration, Video, Webinar|

Discover how to leverage local resources to get a competitive edge for your brand Unlock hidden opportunities in your community. The City of Denver’s Office of Economic Development and Opportunity supports businesses through resources like programming, education, mentorship, financial assistance, and workforce development.  [...]

18 09, 2021

Effective Deduction Management Strategies To Maximize Revenue

By |2025-09-03T13:20:09-06:00September 18th, 2021|Trade Marketing ROI Increase, Video, Webinar|

Discover effective deduction management strategies to maximize cashflow and sales for your brand and avoid financial pitfalls. Effective deduction management is crucial for maximizing cash flow and sales. Brands can optimize trade promotion strategies, reduce deductions, and reinvest in growth by seeking help from experts. [...]

14 12, 2020

How To Increase Sales With Trust And Transparency

By |2025-09-03T13:43:17-06:00December 14th, 2020|Brand Engagement, Video, Webinar|

Boost your sales by ensuring shoppers can trust your brand Discover strategies for building a loyal customer community. The natural products industry is experiencing a surge in demand for immune-supporting products, driven by consumers’ heightened focus on health and wellness. Brands must prioritize transparency, personalization, and simple ingredients to [...]

10 12, 2020

The Secret To Effective Promotion Management Is …

By |2025-09-03T14:17:21-06:00December 10th, 2020|Trade Marketing ROI Increase, Video, Webinar|

Discover the secret to effective promotion management and grow your brand sustainably without cookie-cutter strategies. Trade marketing and promotions are crucial for emerging CPG brands to raise awareness and increase sales. Effective promotion management, utilizing data and people management, is essential to maximize sales and gain a competitive advantage. [...]

30 11, 2020

Distributor Horror Stories, How Can We Fix Our Broken Food System

By |2025-09-03T18:35:22-06:00November 30th, 2020|Distribution Expansion, Video, Webinar|

Explore Distributor Horror Stories and learn how to fix our broken food system for brands and retailers to thrive. Lois and Bob, founders of Soft Stuff Distributors, discuss the challenges faced by small brands in the food industry. They advocate for a transparent and collaborative distribution model, emphasizing the need for accurate information about [...]

16 11, 2020

How Are Shoppers Navigating The New Normal

By |2025-09-03T14:00:48-06:00November 16th, 2020|Shopper/Loyalty Engagement Enhancement, Video, Webinar|

Learn how are shoppers navigating the new normal and ensure your brand remains accessible to health-conscious consumers. The economy has shifted consumer behavior towards health and wellness, increasing interest in supplements and online shopping. Brands should adapt by prioritizing health, building direct relationships with consumers online, and engaging them in innovation strategies. [...]

2 11, 2020

Produce Is The Gateway To More Center Store Sales

By |2025-09-03T18:20:21-06:00November 2nd, 2020|Sales Story Optimization, Video, Webinar|

Learn why produce is the gateway center store sales for health-driven brands and how it builds consumer trust. The Produce Moms, founded by Lori Taylor, aims to educate consumers and industry professionals about produce, farming, and healthy eating. The brand, which started as a marketing strategy, was rebranded in 2017 to reflect its broader [...]

19 10, 2020

How To Build A Thriving Natural Brand With Limited Resources

By |2025-09-03T14:12:59-06:00October 19th, 2020|Distribution Expansion, Video, Webinar|

Learn how to build a thriving natural brand with limited resources Overcome expensive strategies and succeed effectively.  Mark, founder of Iowan Organics, emphasizes the importance of taste, texture, and a strong team in building a successful food brand. He highlights the significance of a clear mission and balanced nutrition, and discusses the company’s journey [...]

8 10, 2020

Thinking Beyond Equity – Alternative Funding Solutions That Will Help You Weather The Storm

By |2025-09-03T15:57:35-06:00October 8th, 2020|Sales/Profit Growth, Video, Webinar|

Explore alternative funding solutions with Thinking Beyond Equity Empower your brand to thrive in a competitive market. Jessica, from Dwight Funding, discusses alternative funding solutions for growing consumer product brands. She emphasizes the importance of having a solid financial foundation, including accurate books and accounting, from the start of a business. [...]

28 09, 2020

Foodservice Is Not Dead, It’s Different And It Wants To Boost Your Natural Brand

By |2025-09-03T14:54:01-06:00September 28th, 2020|Sales Funnel Magnification, Video, Webinar|

Discover how foodservice is not dead; it is different and ready to boost your natural brand through innovative strategies. The food service industry is evolving. Hotels, for example, are still open and seeking ready-to-eat, pre-packaged, and healthy food options for their guests, many of whom are first responders. This presents [...]

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Promotion Efficiency Calculator - How effective is your trade spending?

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Promotion Analysis Tool Lite (Trade Promotion ROI Calculator)

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