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Merchandising Strategies To Increase Sales & Shoppers ($297 value)

Original price was: $297.00.Current price is: $97.00.

Category: Courses

Description

Description

Learn strategies to grow sales by improving the customer journey making it easy, convenient, and stress free saving them valuable time and money

Shoppers can’t buy your products if they can’t find them. Your merchandising strategy is the first impression shoppers have of your brand. It also communicates your commitment to meeting your customers needs. Your brand needs to be available wherever they shop.

Retailers need your help. They want to partner with savvy brands who can help them improve the shoppers journey. They want your help keeping your customers coming back into their stores again and again. Learn how to leverage these skills to help your brand grow and thrive.

You will learn:

Why it’s critically important that shoppers easily find your brand
Hint: There is a better way to make it easy for shoppers to buy your products! Customers hate shopping trips that feel like scavenger hunts
2. Essential on-shelf merchandising strategies your competitors overlook
Shoppers are constantly judging you. Your merchandising is a reflection of your brand. Inconsistent, hard to find, and poorly merchandised products reduce sales and increase shopper confusion and frustration
3. Merchandising strategies to grow sales others overlook
Don’t leave your merchandising to anyone BUT you. Retailers cannot possibly be experts on every shopper and on every item in their store. They need your help
4. How to make it easy for customers to find your brand
Hint: There is a better way to make it easy for shoppers to buy your products! Customers hate shopping trips that feel like scavenger hunts
5. My favorite strategies for maximizing broker effectiveness
What gets measured gets done! Having the right tools and strategies to guarantee effective retail execution is your key to success

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Promotion Efficiency Calculator - How effective is your trade spending?

Hover over the question marks below:

Annual Gross Sales

% Trade Promotion Spending 25%

Sales % Trade Promotion Spending $

% Promotion Efficiency Improvement 10%

Annual Trade Promotional Savings $

What could you do with the additional $$,$$$?

Now, let’s give you the tools and resources to make this a reality!

Promotion Analysis Tool Lite (Trade Promotion ROI Calculator)

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* Save each scenario to compare pre-event to actual event performance. Run as many different scenarios as you want. The goal is to reduce costs and maximize longterm sales. Look for opportunities to improve promotion performance. Refresh the screen to create another scenario. Make sure to respond immediately to my email confirmation (if you don't see it, double check your junk or spam folder). Privacy Policy: We hate spam & promise to never share your email.

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