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2 11, 2020

Retail Horror Stories – How To Avoid Failures
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Retail Horror Stories – How To Avoid Failures

Distribution Expansion, Podcast

Retail Horror Stories – How To Avoid Failures

By Daniel Lohman, CPSA|2025-10-02T18:54:09-06:00November 2nd, 2020|Distribution Expansion, Podcast|

Explore Retail Horror Stories - How To Avoid Problems That Derail Brands and learn from real-life marketing failures. Distributors should be strategically chosen to ensure products are placed in stores where the target customers shop. Brands should own their go-to-market strategy and have a robust business plan to guide growth [...]

Promotion Efficiency Calculator - How effective is your trade spending?

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Annual Gross Sales

% Trade Promotion Spending 25%

Sales % Trade Promotion Spending $

% Promotion Efficiency Improvement 10%

Annual Trade Promotional Savings $

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Now, let’s give you the tools and resources to make this a reality!

Promotion Analysis Tool Lite (Trade Promotion ROI Calculator)

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