2 01, 2021

Understand How Your Business Works with Confidence

By |2025-11-14T19:32:28-07:00January 2nd, 2021|Category Leadership, Podcast|

Understanding the roles and responsibilities of all team members is crucial for effective management and company growth. Siloed departments and lack of collaboration can lead to product failures and missed opportunities. Adopt advanced strategies, cross-train employees and leverage customer insights to gain a competitive advantage.  [...]

1 01, 2021

How To Launch & Scale A Profitable Food Business Step-by-Step

By |2025-11-14T19:30:42-07:00January 1st, 2021|Category Leadership, Podcast|

Unlock the secrets to launching and scaling a profitable food business Start with a strong foundation and grow your brand. A robust business plan is crucial for any food business, whether new or established. It should be comprehensive, including growth goals, financial projections, and operational strategies. A well-crafted plan helps businesses stay focused, assess [...]

29 12, 2020

How To Profitably Scale A Food Business Successfully

By |2025-11-14T19:27:44-07:00December 29th, 2020|Category Leadership, Podcast|

Unlock the secrets of how to profitably scale a food business and achieve prosperity with expert advice and strategies. Every business needs a healthy, sturdy, and solid foundation for long-lasting success. Learn the critical elements required to give your brand the unfair competitive advantage it deserves. 30 Days To Prosperity =  podcasts: 226-257.  [...]

20 12, 2020

Simple Creative Strategies To Grow Sales and Boost Engagement, Karen Frame with Makeena

By |2025-10-02T19:10:38-06:00December 20th, 2020|Podcast, Shopper/Loyalty Engagement Enhancement, Video|

Learn how simple creative strategies can help grow sales and improve shopper engagement to maximize your brand's potential. Makeena is a free app that allows consumers to earn cash back and rewards for purchases. Brands can use the app to collect real-time [...]

13 12, 2020

How To Increase Sales With Trust And Transparency, Jaclyn Bowen with Clean Label Project

By |2025-10-02T19:05:24-06:00December 13th, 2020|Brand Engagement, Podcast, Video|

Boost your sales by ensuring shoppers can trust your brand Discover strategies for building a loyal customer community. The natural products industry is experiencing a surge in demand for immune-supporting products, driven by consumers’ heightened focus on health and wellness. Brands must prioritize transparency, personalization, and simple ingredients to build [...]

6 12, 2020

How To Boost Shopper Engagement And Explode Sales Effectively, Oli Bridge with bonjoro

By |2025-10-02T19:04:04-06:00December 6th, 2020|Podcast, Shopper/Loyalty Engagement Enhancement, Video|

Explore effective strategies to boost shopper engagement and explode sales without relying on expensive promotions. Bonjoro, a tool for personalized video communication, helps businesses connect with customers, increase engagement, and drive sales. It integrates with CRM systems and triggers videos based on customer actions, fostering loyalty [...]

30 11, 2020

Distributor Horror Stories Fixing Food System Issues, Lois & Bob Gamerman with Soft Stuff Distributors

By |2025-10-02T19:02:10-06:00November 30th, 2020|Distribution Expansion, Podcast, Video|

Explore Distributor Horror Stories and learn how to fix our broken food system for brands and retailers to thrive. Lois and Bob, founders of Soft Stuff Distributors, discuss the challenges faced by small brands in the food industry. They advocate for a transparent and collaborative distribution model, emphasizing the need for accurate information about [...]

23 11, 2020

How To Explode Sales With Authentic Gratitude Strategies

By |2025-10-02T19:00:21-06:00November 23rd, 2020|Podcast, Shopper/Loyalty Engagement Enhancement|

iscover how to grow sales with authentic gratitude by building a connected community and engaging with your customers. Authentic gratitude is a powerful strategy to grow sales and build customer loyalty. By showing genuine appreciation for customers, businesses can differentiate themselves and create a competitive advantage. It encourages repeat business ultimately leading to a [...]

16 11, 2020

How Are Shoppers Navigating The Challenging Economy, Jessica Malach with Social Nature

By |2025-10-02T18:58:52-06:00November 16th, 2020|Podcast, Shopper/Loyalty Engagement Enhancement, Video|

Learn how are shoppers navigating the new normal and ensure your brand remains accessible to health-conscious consumers. The economy has shifted consumer behavior towards health and wellness, increasing interest in supplements and online shopping. Brands should adapt by prioritizing health, building direct relationships with consumers online, and engaging them in innovation strategies. [...]

9 11, 2020

How A Committed Community Can Help You Drive Impact & Sales, Amanda Rodriguez with Startup CPG

By |2025-10-02T18:57:39-06:00November 9th, 2020|Podcast, Sales/Profit Growth|

Find out how a supportive community can lead to significant sales growth for natural and mission-driven brands. CPG Startup is a community that supports small brands by providing resources and a platform to connect with retailers, buyers, investors, and media. The community offers a Pitch Competition, where brands can showcase their products and win [...]

Loading...

Promotion Efficiency Calculator - How effective is your trade spending?

Hover over the question marks below:
25%
$
10%
$

What could you do with the additional $$,$$$?

Now, let’s give you the tools and resources to make this a reality!


Promotion Analysis Tool Lite (Trade Promotion ROI Calculator)

Event Detail

Trade Spending

Volume

Calculations

%
$
$
%
%
$
%
$
$
$
%
$
%
$
$
$
%
* Save each scenario to compare pre-event to actual event performance. Run as many different scenarios as you want. The goal is to reduce costs and maximize longterm sales. Look for opportunities to improve promotion performance. Refresh the screen to create another scenario. Make sure to respond immediately to my email confirmation (if you don't see it, double check your junk or spam folder). Privacy Policy: We hate spam & promise to never share your email.
Go to Top