Developing a loyal customer base is crucial for sustainable sales growth. Brands should focus on understanding their unique customers, their values, and their purchasing behavior. By building a connected community outside of retail and leveraging customer insights, brands can increase customer loyalty, reduce acquisition costs, and drive sales.
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Important: Brand Secrets and Strategies has been rebranded to Retail Solved. Please swap all BrandSecretsandStrategies.com URL’s with RetailSolved.com. This is now the Bulletproof Your Brand podcast. Thank you for listening! Shopper insights provide your greatest competitive advantage. You need to own your customers! They are you most valuable asset. Build a thriving connected community to engage and nurture them - how you convert your dream customers into loyal evangelist Welcome to day 9: How To Convert Your Dream Customers Into Loyal Evangelists. The Retail solved Blueprint to teach you everything you need to know to confidently grow and scale your brand, build a connected community of loyal evangelists, and multiply your brands impact, sales, and profits. If we are meeting for the first time, my name is Dan Lohman. I’ve had the privilege of mentoring and working with hundreds of brands from pre-revenue to multi billion dollars in sales. This a culmination of the best strategies that are working today. I’ve spent years testing and perfecting them to save you valuable time and money while giving you the edge you deserve. If you haven’t done so yet, download the free 30 Days To Prosperity Workbook at RetailSolved.com/30DayWorkbook to help you get the most out of this brand-building series. Go back and listen to all of the episodes in this masterclass to that you don’t miss anything. The strategies build upon each other in the order of the series. Please share these and help me raise the bar in natural. I want to take a moment to recap the last episode - How To Master Your Why - What Problem Do You Solve if I buy your brand you know nothing about me - lets fix that and future proof your brand - explain what that means For additional inspiration listen to podcast episodes: How To Boost Shopper Engagement And Explode Sales : RetailSolved.com/Gratitude How Do You Future Proof Your Store In Uncertain Times : RetailSolved.com/FutureProofYourStore Tip of the day: You need to own your customers! They are you most valuable asset. Build a thriving connected community to engage and nurture them - how you convert your dream customers into loyal evangelist I’ve recorded the video which has illustrations and additional information I can’t share on an audio podcast. You can watch the accompanying video on on the podcast webpage and you can get there by going to RetailSolved.com/Session235. In tomorrows show we’ll talk about How To Create A Thriving Engaged Community Around Your Brand. This episode will build on today’s conversation. Thanks for listening and I look forward to seeing you in the next show.
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Consider the cost of reacquiring a brand - the strategy most brands use - why trade promotions are so ineffective - rinse and repeat is not a strategy
The real value of your brand is the customers it attracts.
Most brands believe the selling ends at checkout - it just beginning
Commoditization of shoppers - big brands talk to us
Exactly why I created the turnkey sales strategies course retailsolved.com/growsales. walk in their shoes, use their language when you talk about your brand. Get to know Them like a close friend - why that maters.
Build a connected community outside retail - the strategy - why it matters - Brands need to own their customers - why this matters.
How you can leverage that at retail.
SECRETS 6 Bill Bishop With Brick Meets Click, Brand Strategies To Drive Sales At Retail
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30 Days To Prosperity Workbook
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30 Days To Prosperity – How To Plan For Success In 2021 And Beyond!
As we transition into 2021 & given how challenging 2020 was, I decided to address the specific questions & challenges listeners sent in. They're organized into a masterclass, 30 Days To Prosperity. How to confidently grow, scale & get the edge you deserve.
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A personal note to all podcast listeners
Hello and thank you for coming to this page.
I am in the process of rebranding.
I competed updating and improving every podcast episode and all are live now.
I am currently working as fast as I can to update and republish all 268 podcast pages on this website.
Making the guide links live are the next thing on my list after that so please keep checking back.
Also, please stay tuned for podcast episode 269 where I will reveal what to expect from the show and what you can expect from me going forward – plus you'll get to see the new podcast image!
I have a lot go great things planned to help you confidently grow and scale your brand including new episodes, videos, guides, courses, and much much more.
Thanks for your patience. I am working as fast as I can to get everything up an running.
Daniel
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