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What You Need To Know

1206, 2016

Natural organic products are fueling growth in center store

By |June 12th, 2016|Categories: Category Leadership|Tags: |Comments Off on Natural organic products are fueling growth in center store

Natural organic products are breathing renewed life into center store. They're driving sustainable sales in almost every category as consumers continue to look for healthier alternatives throughout the entire store. The notion that center [...]

1905, 2016

Increase Sales With 7 Simple Organic Merchandising Strategies

By |May 19th, 2016|Categories: Merchandising Effectiveness|Tags: |Comments Off on Increase Sales With 7 Simple Organic Merchandising Strategies

By: Daniel Lohman, CPSA Published By Whole Foods Magazine Total store mainstream sales are up +1.9%—effectively flat across all departments. Meanwhile, organic product sales are up in the high double digits in every department. [...]

805, 2016

Improve organic product assortment, integration in store to reach beyond core natural shoppers

By |May 8th, 2016|Categories: Sales Story Optimization, Video|Tags: |Comments Off on Improve organic product assortment, integration in store to reach beyond core natural shoppers

Click here to view: Food Navigator Interview,  2016 Healthy And Natural Show

805, 2016

Share of Wallet and Market Basket – Why It's Important

By |May 8th, 2016|Categories: Sales Story Optimization, Video|Tags: |Comments Off on Share of Wallet and Market Basket – Why It's Important

Click here to view: Whole Foods Magazine, Healthy And Natural Show Interview 2016

1603, 2016

How Relevant are Natural and Organic Products at Retail?

By |March 16th, 2016|Categories: Sales Funnel Magnification|Tags: |Comments Off on How Relevant are Natural and Organic Products at Retail?

They drive sustainable sales! There’s a lot of talk about the importance of natural and organic products, their growth trends, and the increased pressure consumers are placing on retailers to sell healthier products they [...]

402, 2016

Transparency and Non-GMO – Natural Consumers Raise the Bar

By |February 4th, 2016|Categories: Shopper/Loyalty Engagement Enhancement|Tags: |Comments Off on Transparency and Non-GMO – Natural Consumers Raise the Bar

By Daniel Lohman, CPSA - February 3, 2016 Transparency has always been the cornerstone of natural with ingredients that are simple and easy to understand and causes that resonate with consumers. The Non-GMO movement plays a [...]

2001, 2016

8 Steps To Mastering True Category Management

By |January 20th, 2016|Categories: Category Leadership|Tags: |Comments Off on 8 Steps To Mastering True Category Management

True category management is the great equalizer between small brands and their more sophisticated competitors. Mastering these skills will give your brand a significant sustainable competitive advantage. Aligning your process with retailers' category management strategy will [...]

112, 2015

Natural products sales trends and how to capitalize on them

By |December 1st, 2015|Categories: Category Leadership|Tags: |Comments Off on Natural products sales trends and how to capitalize on them

December 1, 2015,  By Daniel Lohman, CPSA Progressive Grocer - 2016 Category Management Handbook p20-21 Natural product sales continue to dramatically outpace their conventional (mainstream) counterparts. This is true in most every channel and [...]

1811, 2015

Snack Category Trends: Healthy Snacks Driving Growth

By |November 18th, 2015|Categories: Sales Funnel Magnification|Tags: |Comments Off on Snack Category Trends: Healthy Snacks Driving Growth

Snacking is one of the fastest growing trends, and it’s replacing traditional meals on a more regular basis than ever before. Half of Americans use snacking as a meal replacement, as these time-starved consumers [...]

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