Description
Make it easier for customers to find and buy your brand! Proven strategies to grow sales, stand out on a crowded shelf, and 2x your loyal shoppers.
Can shoppers easily find your products wherever they shop? Has a retailer ever merchandised your products in the wrong place or somewhere that hurts your sales? If so, then you need this mini-course. You need to help guide retailers to merchandise your brand where you have the best opportunity to drive sales and shoppers to the category and to your brand.
You will learn:
- How to make it easy for customers to find your brand
- Hint: There is a better way to make it easy for shoppers to buy your products! Customers hate shopping trips that feel like scavenger hunts
- 2. Strategies to grow sales with proper shelf placement
- Don’t leave your merchandising to anyone BUT you. Retailers cannot possibly be experts on every shopper and on every item in their store. They need your help
- 3. Essential on-shelf merchandising strategies your competitors overlook
- Shoppers are constantly judging you. Your merchandising is a reflection of your brand. Inconsistent, hard to find, and poorly merchandised products reduce sales and increase shopper confusion and frustration
- 4. How to convert occasional customers into loyal evangelists
- Give shoppers what they want and make it easy for them to find it. Sounds simple and it is. Traditional strategies overcomplicate the shopper's journey. Let’s fix this!
