Description
Effective promotions are the rocket fuel for your brand!
Are you tired of wasting money? Do you feel like an ATM machine with everyone having their hand out? Are you frustrated that you see little, if any, tangible benefit from your promotions? You are not alone!
Trade spending represents around 25% of your gross sales and yet over 70% is wasted.
Let’s fix that!
Stop wasting money! Maximize your Trade Marketing ROI with proven strategies to grow profitable sales and gain a competitive advantage
You will learn:
- The biggest reason brands fail and how to NOT become a statistic.
- Trade spending includes everything needed to promote your brand. Most trade spending is wasted. Learn how to avoid the pitfalls other brands face while gaining an unfair competitive advantage
- How to maximize each and every selling opportunity!
- Effective promotions get your brand into the hands of more shoppers, convert occasionally customers into loyal evangelists, grow sales and profits while maximizing your promotional ROI. They are the engine of your business – make certain you use the right fuel
- How to not feel like an ATM machine
- Retailers and distributors demand you participate in their promotional programs but few if any, help you grow sustainable sales. Learn strategies to choose the best promotions to grow sales and profits and not bankrupt your brand.
- Why most promotions fail and how to avoid throwing money away
- Most brands struggle to measure and evaluate promotional effectiveness. This does not need to be overly complicated. This critical skill determines how long your brand will be around, months, years, or longer. Learn the basic skills to drive profitable sales.
