Description
An Effective Trade Promotion Strategy Begins With A Solid Business Plan
A business plan is your recipe for success. A blueprint that anyone can follow to manage and grow your brand in your absence. The result is having a clear roadmap pointing you toward your target objectives including sales, profit, & distribution goals. Learn how to build a solid business plan that will help you keep on target and help you reach and exceed your sales and profit goals
You will learn:
- An Effective Trade Promotion Strategy Begins With A Solid Business Plan
- Featuring Michael J. O'Donnell, The Belmullet Food and Beverage Group
- Brand success in the era of Covid requires creative strategies that did not exist pre-pandemic. Traditional tactics won’t work.
- Retailers delisting natural brands without deep pockets making it more difficult for your shoppers to find and buy your products. There is a better way!
- Every brand struggles to grow sales with effective promotions. Rinse-and-repeat is not an effective strategy and yet most brands rely on it. This is their Achilles heel. Natural brands are at a significant competitive disadvantage. There is a better way to confidently grow and scale your brand and it begins with a solid business plan that includes a robust trade promotion strategy. Learn how this can add rocket fuel to your growth.