Description
Want Flawless Promotions?
Promotions are the lifeblood of your brand. They increase sales, introduce your amazing products to future customers and help drive shoppers into the category. Shoppers expect them and retailers demand them. Most promotions are expensive and most do little if anything to grow sustainable sales and therefore are ineffective. So, how do we change that? Start with Optimizing Your Trade Promotion ROI with this Simple Cheatsheet.