Pod344 Archives - Retail Solved

3 11, 2026

Retailers Are Cutting SKUs. Here’s What They Risk Losing.
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Retailers Are Cutting SKUs. Here’s What They Risk Losing.

Category Leadership, Podcast, Video

Retailers Are Cutting SKUs. Here’s What They Risk Losing.

By Daniel Lohman|2026-11-03T17:17:50-07:00November 3rd, 2026|Category Leadership, Podcast, Video|

Cutting slow-selling SKUs can improve shelf velocity and simplify a planogram. It can also remove the reason a valuable shopper chose that retailer—taking the trip and the rest of the basket somewhere else. In Episode 344 of Bulletproof Your CPG Brand, I use a premium-laundry example from my retail experience to explain why a [...]

Promotion Efficiency Calculator - How effective is your trade spending?

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Annual Gross Sales

% Trade Promotion Spending 25%

Sales % Trade Promotion Spending $

% Promotion Efficiency Improvement 10%

Annual Trade Promotional Savings $

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Promotion Analysis Tool Lite (Trade Promotion ROI Calculator)

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