Blog2025-10-14T11:20:12-06:00

What You Need To Know

302, 2026

Why Your CPG Brand Is Losing Shelf Space

By |February 3rd, 2026|Categories: Distribution Expansion, Podcast, Video|Tags: , |Comments Off on Why Your CPG Brand Is Losing Shelf Space

Shelf space isn’t lost because your product isn’t good—it’s lost because your competitors are more prepared. In Day 28 of 30 Days to Prosperity, I show you how preparation and competitive intelligence create a [...]

202, 2026

Why Great Products Still Don’t Sell at Retail

By |February 2nd, 2026|Categories: Distribution Expansion, Podcast, Video|Tags: , |Comments Off on Why Great Products Still Don’t Sell at Retail

If your product isn’t selling, it’s rarely a product problem—it’s a story problem. In Day 27 of 30 Days to Prosperity, I break down why inconsistent, fragmented messaging kills sales at retail and how [...]

102, 2026

Stop Getting Rejected by Retailers—Use KPIs Instead

By |February 1st, 2026|Categories: Distribution Expansion, Podcast, Video|Tags: , |Comments Off on Stop Getting Rejected by Retailers—Use KPIs Instead

Retailers don’t reject great products—they reject poor execution. In Day 26 of 30 Days to Prosperity, I break down how KPIs act as guardrails that prevent mistakes, eliminate guesswork, and ensure flawless execution at [...]

3101, 2026

The Framework Retailers Actually Respect

By |January 31st, 2026|Categories: Distribution Expansion, Podcast, Video|Tags: , |Comments Off on The Framework Retailers Actually Respect

Great strategy fails without flawless execution. In Day 25 of 30 Days to Prosperity, I break down how scorecards turn goals, MBOs, and plans into predictable results retailers trust. Learn how top CPG brands [...]

3001, 2026

Why MBOs Turn Teams Into Sales Engines

By |January 30th, 2026|Categories: Distribution Expansion, Podcast, Video|Tags: , |Comments Off on Why MBOs Turn Teams Into Sales Engines

When runway is tight, execution must be flawless. In Day 24 of 30 Days to Profitable CPG Growth, we break down how Management By Objectives (MBOs) turn big goals into clear, accountable actions across [...]

2901, 2026

Why Focused Brands Win While Others Stall

By |January 29th, 2026|Categories: Distribution Expansion, Podcast, Video|Tags: , |Comments Off on Why Focused Brands Win While Others Stall

Distractions are silently killing emerging brands. In Day 23 of 30 Days to Profitable CPG Growth, we tackle one of the most overlooked growth killers: lack of focus. Learn how to distinguish real priorities [...]

2801, 2026

Why Founders Who Do Everything Never Scale

By |January 28th, 2026|Categories: Distribution Expansion, Podcast, Video|Tags: , |Comments Off on Why Founders Who Do Everything Never Scale

Wearing too many hats is the fastest way to stall growth. In Day 22 of 30 Days to Profitable CPG Growth, we tackle one of the biggest execution killers: founder overload. Learn how to [...]

2701, 2026

The Promo Mistake That’s Draining Your Runway

By |January 27th, 2026|Categories: Distribution Expansion, Podcast, Video|Tags: , |Comments Off on The Promo Mistake That’s Draining Your Runway

Roughly 25% of your gross sales go to trade spend—and most brands have no idea if it’s working. In Day 21 of 30 Days to Profitable CPG Growth, I break down how to measure [...]

2601, 2026

Why Retail Winners Build Playbooks Their Rivals Don’t

By |January 26th, 2026|Categories: Distribution Expansion, Podcast, Video|Tags: , |Comments Off on Why Retail Winners Build Playbooks Their Rivals Don’t

Knowledge wins at retail—but applied knowledge changes the game. In Day 20 of 30 Days to Profitable CPG Growth, I show how combining book smarts with street smarts turns brands into indispensable retail partners. [...]

2501, 2026

Stop Treating Retailers Like Vending Machines

By |January 25th, 2026|Categories: Distribution Expansion, Podcast, Video|Tags: , |Comments Off on Stop Treating Retailers Like Vending Machines

Most brands approach retailers asking for space, promotions, and favors—and wonder why buyers tune them out. In Day 19 of 30 Days to Profitable CPG Growth, I show how to flip that dynamic by [...]

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Promotion Efficiency Calculator - How effective is your trade spending?

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Now, let’s give you the tools and resources to make this a reality!


Promotion Analysis Tool Lite (Trade Promotion ROI Calculator)

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* Save each scenario to compare pre-event to actual event performance. Run as many different scenarios as you want. The goal is to reduce costs and maximize longterm sales. Look for opportunities to improve promotion performance. Refresh the screen to create another scenario. Make sure to respond immediately to my email confirmation (if you don't see it, double check your junk or spam folder). Privacy Policy: We hate spam & promise to never share your email.
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